Judie Rhee Alloway
Lead Coach, Imagine Leadership, LLC; CEO/Founder, So Venture In, LLC; and Founding National Director of Women in NAAAP

With 15 years of experience in creative economic environments, Judi Rhee Alloway has started and managed successful small businesses, programs, and international non-profit organizations managing over 50+ people and $6 million dollars in revenue. She is an artist, a published writer, a social entrepreneur of Imagine Leadership, LLC, and CEO/Founder of So Venture In, a web-based platform that provides tools, educational resources, and connections for emerging entrepreneurs to start a business.

Exposed to business at a young age at her father’s packaging company and managing a dry cleaning store, she grew up listening to the pains of small business owners. Before the dot com bubble burst, she helped start up Nth Information Systems as fourth on board. With her stock options in hand as toilet paper, she moved to Russia, Korea, and Mongolia, where she started Huesoul Foundation to build communities through sustainable agriculture. Coming back to America, she had a successful career in asset management at Morgan Stanley until struck with debilitating chronic pain which completely changed her life ”from a wheelchair to health is wealth.” With a new lease on life, she trained as Certified Professional Coach at the Institute for Professional Excellence in Coaching, where she discovered her passion to encourage “everyday leaders” and created the “Shift Now!” movement across the country generating $100k in revenues in 3 months.

As the founding professional development chair of National Association of Asian American Professionals – Philadelphia, the founding national director of an international Asian women’s leadership program, and a local community organizer, her public media appearances include The Philadelphia Inquirer, The Philly Daily News, El Dia, The Epoch Times, Nickelodeon, and Fox News. Her transformative life story is featured in two books: The Height of Power: Petite Women Speak of Stature with Donna Shalala and Dan Chloe by Huffington Post columnist Suzette Martinez Stranding and The Coaches Journey.

She currently serves on the Steering Committee of Count Me In, coaching 1000 women small business owners to become millionaires, and the Founding Boards of Asian Americans in Energy, Environment, and Commerce (AE2C) and AAA Fund-Philadelphia. Graduating from the George Washington University with a B.A. in International Affairs and a concentration in Politics/Economics specializing in Russian Languages and Literatures, Judi can gratefully tap into her wealth of experiences as a social entrepreneur, creative artist, and community leader.